About The Programme

 

In this digitalised world, we have shifted to digital community, online business structure, online marketplace, interactive and creative marketing, interactive, creative and innovative rich digital content which leads to a wider business opportunities. Digital Creative Content is a combination of digital, technology and creative content creation.

Sunway College’s Diploma in Digital Creative Content programme aims to prepare students for the new digitalised environment. It equips students with the basic knowledge and skill sets needed in communication and creative multimedia.

Student will learn to produce interactive and rich media content for online, web design and development, mobile, social networks, hybrid media, e-learning and interactive installations. The new area of interactive creative content emphasises on technical competence, diversity of thought, exploration and an interdisciplinary approach, creating a culture of risk-taking, problem solving and teamwork.

Students will acquire strong communication, basic art and design, entrepreneurial, information and communication technology, and creative content creation skills which prepare them for content entrepreneurship.

Inaugural bursary: RM 2,500*

*Terms & conditions apply

 

Upcoming Intakes

12 August 2021

 

Duration

years

 

Entry Requirements

 

• SPM/O-LEVEL: Pass with minimum 3 credits
• UEC: Pass with a minimum of 3 Bs
• OTHER QUALIFICATIONS: On a case-by-case basis

 

Career Prospects

• Content Creator
• Content Writer
• Social Media Content Creator/ YouTube Content Creator
• Graphic Designer & Content Creator
• Video Content Creator
• Content Creator (Online Game)
• Video Creator/ Editor
• Marketing Cum Content Creator
• Media Content Creator
• Branding & Content Creator
• Content Moderator

Highlights

Diploma in Digital Creative Content will equip individuals with knowledge, practical skills, managerial abilities and with complex and higher responsibilities than others of the same level. Students will gain the necessary skills through areas of multimedia, communication and media studies, ICT and content creation.

At the end of the programme, graduates will be able to:

• Use broad-based knowledge and skills
• Demonstrate the ability to articulate in various task
• Possess problem-solving skills
• Perform a broad range of tasks
• Execute instructions with minimum supervision
• Apply skills and principles of lifelong learning
• Communicate effectively
• Exhibit teamwork, interpersonal, entrepreneurial and social skills
• Demonstrate professionalism

Programme Structure

Multimedia

• 2D & Animation Principle
• History of Art
• Basic Art and Design
• Production Visualisation
• Animation Practice
• Motion Graphics Design
• Digital Audio and Sound Technology

Communication & Media Studies

• Graphic Communication
• English for Digital Media
• Media Entrepreneurship
• Digital Video Production
• Digital Photography
• Audience Analysis for New Media

Information Communication Technology

• Introduction to Computing
• Information Communication Technologies
• Web Design and Interactivity

Creative Content

• Creative Thinking
• Fundamental of Digital Content Creation
• Creative Content Writing
• Creative Content Production
• Live Streaming (Social Media) Project

MOHE General Studies

Malaysian and International students are required to pass the MOHE General Studies subjects

For international students:

• Bahasa Melayu Komunikasi 1
• Creativity & Innovative Thinking Skills
• Moral Education
• Community Service

 

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