Bachelor of Finance (Hons.)
Finance professionals help organisations find and manage the resources needed to grow, make investments and acquisitions, plan for the future, and manage existing assets. This three-year programme is taught by lecturers with industry experience and professional qualifications e.g. CFA. Teaching is further enhanced with case studies and the active use of finance-related software and database […]
Bachelor of Marketing (Hons.)
The three-year BBA programme majoring in Marketing with Multimedia is an interrelated course that uses the knowledge in business marketing for the purpose of developing the multimedia industry. Students are nurtured with in-depth understanding of the concept of marketing and marketing communication, while supplemented with the fundamentals in multimedia and ICT. The three-year programme will […]
Bachelor of Financial Engineering (Hons.)
The three-and-a-half-year programme equips students with the knowledge blend in IT, mathematics and finance as well as financial modelling skills crucial for the financial technology (FINTECH) industry. The programme will provide students with financial acumen and thorough understanding of strategic technology in business finance. Students will delve into fundamental financial subjects such as Principles […]
Bachelor of Business Management (Hons.)
Graduates of this programme will acquire the fundamental knowledge, skills and techniques of organisational management, as well as core knowledge in the application of multimedia and ICT for strategic purposes in managing various business organisations. The three year programme will nurture students with leadership values with an understanding of the fundamentals of operation and strategic […]
Bachelor of Digital Enterprise Management (Hons.)
This new innovative Bachelor of Digital Enterprise Management (Hons.) programme combines both management and IT courses in order to equip students with high-demand expertise needed for the future labour markets and business needs. We prepare students to succeed for the future that will be increasingly technology-driven with critical knowledge and skills such as enterprise resource […]
Master of Multimedia (Digital Learning) (By Coursework & ODL)
Master of Multimedia (Digital Learning) is a Master programme by coursework, offered by Faculty of Creative Multimedia. Students undertaking this course will discover the possibilities of new technologies for innovative learning and become familiar with the structures, functions and dynamics of a variety of e-learning systems. Objective of the programme is to develop experts in […]
Doctor of Philosophy (Ph.D.) Creative Multimedia (By Research)
Faculty of Creative Multimedia (FCM) focuses on research areas covering topics in Design & Creativity, Animation & Visual Effects, Advertising Design, Virtual Reality, Video, Film Production & Cinematography, Interface Design & Product Design, Media Arts, Multimedia Learning & E-learning, Interaction Design, Sound and Music, Visual Communications & Graphic Design, and Media, Culture & Humanities. FCM […]
Diploma in Digital Motion Graphic
This is an immersive programme that focuses on visual design and technical skills with a diversity of usages in digital multimedia application. Designed to merge creative skills with industry professionalism, this two-and- a-half-year programme will enable students to complete motion graphic projects that showcase their skills and create a professional portfolio for future job […]
Bachelor of Multimedia (Hons.) Advertising Design
Advertising Design is a three-year degree programme focused on producing creative advertising content. Students are trained to master persuasive communication through design and multimedia applications. This programme emphasises on the understanding of branding, positioning, advertising strategy, media applications and product solutions. The creative process and final artwork are given great emphasis in order for […]
Diploma in Creative Multimedia
The programme focuses on nurturing creative mindset and the ability to solve design problems through creative conventions; the ability to empower key visual components and practical processes in solving complex communication issues; as well as establish creative design innovations which purposes translated into entertainment, advertising, online media, motion graphics and multimedia application provided to a […]
