The BA (Hons) Fashion Design with Marketing is designed to prepare graduates to meet the global fashion market demands in strategic planning, innovations, better product designs and inventive marketing concepts. The speed of delivery, quality of production and creativity in design are also critical aspects of this new technology-driven industry. Market intelligence, fashion trend forecasting, plus the fundamentals of business and marketing management are invaluable areas necessary to keep fashion fresh, alive and up-to-the-minute.
Duration of Study
3 Years
Course Mode
Full-time
Course Location
Kuala Lumpur
Intakes
January, May and September
Career Prospect
The graduates are equipped and ready for the industry in the areas of:
- Pattern Cutters
- Fashion Buyers
- Pattern Graders
- Specialist Cutters
- Fashion Designers
- Fashion Entrepreneurs
- Fashion Merchandisers
- Bespoke / Production Tailors
- Apparel / Garment Production Managers
Subjects Offered
Year 1
- Fashion Illustration and Design Communication
- Garment Construction and Fashion Sewing
- Art History
- Visual Communication
- Life Drawing
- Integrated Marketing Communication in Fashion
- History of Fashion
- Creative Cutting
- Design Development and Portfolio
- Extra-curricular Learning Experiences 1 (MPU-U4)
- University Life (MPU-U2)
- Fundamentals of Management
- Fundamentals of Marketing
- Co-operative Placement 1
Year 2
- Customer Communication
- Fabric and Functions
- Industry Brief 1 – Production and Realisation
- Industry Brief 1 – Research and Design Presentation
- Extra-curricular Learning Experiences 2 (MPU-U4)
- Business Modeling with Spreadsheet
- Entrepreneurship
- Industry Brief 2 – Production and Realisation
- Industry Brief 2 – Research and Design Presentation
- Sculpting with Fabric
- Religions in Malaysia (MPU –U3)
- Co-operative Placement 2
Year 3
- Industrial Design and Manufacture
- Final Major Project – Research, Idea Development and Rationale
- Men’s Wear – Tailoring Manufacture and Styling
- Extra-curricular Learning Experiences 3 (MPU-U4)
- Fashion Show Production – Collaborative Project
- Corsetry Construction Techniques
- Final Major Project – Portfolio and Dissertation
- Final Major Project – Realisation and Manufacture
- Co-operative Placement 3
For Malaysian students:
- Appreciation of Ethics and Civilisations
- Philosophy and Contemporary Issues
For foreign students:
- Philosophy and Contemporary Issues
- Communication in Bahasa Melayu 3
Entry Requirement
ACADEMIC REQUIREMENTS
STPM / A-Level
Minimum 2 principals
UEC
Minimum 5 credits
National Matriculation
In the related field
International Baccalaureate (IB)
A minimum score of 26/42 credits from 6 subjects
Other qualifications deemed equivalent to STPM / A-Level by Malaysian Qualifications Agency
Minimum Average 60%
UCSI Foundation
Minimum CGPA 2.0
Diploma
Minimum CGPA 2.0 or Candidates who obtained a CGPA between 2.00 and 2.50 may be admitted subject to internal assessment process
ENGLISH LANGUAGE REQUIREMENTS
Cambridge Certificate in Advanced English (CAE)
180
IELTS
Band 5.0
Cambridge Certificate of Proficiency in English (CPE)
180
TOEFL IBT
40
TOEFL PBT
500
Pearson Test of English
42
MUET
Band 3
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