BA (HONS) IN EVENT AND TOURISM MANAGEMENT (A DUAL AWARD WITH HTMI SWITZERLAND)

This three-year degree programme gain the competitive edge in the multi-million ringgit event and tourism industry. Understand operational, supervisory and managerial knowledge and skills that are required for modern management of business industry. This programme covers a wide range of areas from conventions, events to tourism


 

Duration of Study

3 Years (14 weeks per semester, 7 weeks per short semester)

 

Course Mode

Full-time

 

Course Location

Kuching

 

Intakes

January, May and September

 


Career Prospect

Career opportunities are wide and varied for graduates from this discipline. Students may expect to be employed by:

  • Travel Agency Manager
  • Tour Operator
  • Cruise Manager
  • Theme Park Manager
  • Tourism Project Manager
  • Recreation Manager
  • Event Manager
  • Convention Centre Manager
  • Entertainment Specialist
  • Banquet Manager

 

Subjects Offered

 

Year 1

    • Introduction to Accounting
    • Fundamentals of Hospitality and Tourism Industry
    • Introduction to Management and Organisation Theory
    • Business Communication
    • Business Statistics
    • Customer Service
    • Cross Cultural Studies
    • Introduction to the Events Industry
    • Hospitality and Tourism Human Resource Management
    • Hospitality and Tourism Law
    • Hospitality and Tourism Economics

    Elective (Choose One)

    • Introduction to Foreign Languages in Hospitality Industry (Japanese, German, Mandarin, Korean, or French)

 

Year 2

  • Planning and Management of Events
  • Tour and Travel Operations
  • Special Interest Tourism
  • Visitor Attraction Management
  • Entrepreneurship
  • Event Operations Management
  • Business Event Management
  • Destination Marketing
  • Co-operative Placement 1

Elective (Choose One)

  • Hospitality and Tourism Management Accounting
  • Hospitality Revenue Management

 

Year 3

  • Business Research Method
  • Tourism Planning, Development and Management
  • Tourism and Business of Hotels
  • Independent Project A
  • Leadership and Business Performance
  • Business Event Operations
  • Event Marketing
  • Hospitality and Tourism Strategic Management
  • Event Risk Management
  • Independent Project B
  • Malaysian Ethnic Food
  • Co-operative Placement 2

Elective (Choose One)

  • Casino, Club and Resort Management
  • Convention Sales, Services and Operations

 

General Courses (MPU) is compulsory for all students
For Malaysian students:

  1. Appreciation of Ethics and Civilisations
  2. Philosophy and Contemporary Issues
For foreign students:

  1. Philosophy and Contemporary Issues
  2. Communication in Bahasa Melayu 3
All students:

  1. U2 – University Life
  2. U4 – Extra-curricular Learning Experience I
  3. U4 – Extra-curricular Learning Experience II
  4. U4 – Extra-curricular Learning Experience III

 

Entry Requirement

 

ACADEMIC REQUIREMENTS

​Foundation Year

Pass with a minimum CGPA of 2.0

STPM

Pass STPM with Minimum 2 principals (C)

​A-Level

Minimum 2 principals (D)

​UEC

Pass UEC with minimum of 5 credits (B6)

​National Matriculation

Minimum CGPA of 2.0

​International Baccalaureate (IB)

A minimum score of 26 credits from 6 subjects

Canadian Pre-U

A minimum average of 60% in 6 subjects

SAM

A minimum average of 60% in 5 subjects

Other qualifications deemed equivalent to STPM/A-Level by the Malaysian Government

Minimum overall average of 60%

Diploma (business-related)

Minimum CGPA of 2.0

Other equivalent qualifications

To be reviewed by the faculty on a case-to-case basis

 

ENGLISH LANGUAGE REQUIREMENTS

IELTS

Band 5.0

Cambridge English Qualifications and Tests

154

TOEFL IBT

42

Pearson Test of English

47

MUET

Band 3

 

 

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